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About the project
CLIENT
makarovacoach
INDUSTRY
Coaching · Psychology · Transformational Games
GOAL
Create a system of landing pages for the expert’s individual services.
makarovacoach
INDUSTRY
Coaching · Psychology · Transformational Games
GOAL
Create a system of landing pages for the expert’s individual services.
Tatiana Makarova — A Series of Landing Pages for Transformational Games and Events
A series of four landing pages was created for coach and transformational game facilitator Tatiana Makarova: two for transformational games and two for in-person events.
All pages are built around a unified structure that can be adapted to different products by changing the content, visuals, and key messages to match each specific theme.
This unified structure significantly reduces the time and cost of launching new products: instead of building each landing page from scratch, the ready-made system allows a new page to be created and adapted within just a few hours.
A series of four landing pages was created for coach and transformational game facilitator Tatiana Makarova: two for transformational games and two for in-person events.
All pages are built around a unified structure that can be adapted to different products by changing the content, visuals, and key messages to match each specific theme.
This unified structure significantly reduces the time and cost of launching new products: instead of building each landing page from scratch, the ready-made system allows a new page to be created and adapted within just a few hours.
01 / Four Products — One System
Four standalone landing pages were created using a shared structure. The content and visual presentation of each page were tailored to the specific product.
“Habits Without the Struggle” Event
“Lion’s Gate” Event
“Self-Realisation” Transformational Game
“I: Reclaiming Myself” Transformational Game
02 / Desktop + Mobile
The unified system was designed not only to enable the rapid creation of new pages, but also to ensure their seamless adaptation across different devices.
03 / Execution
4 Landing Pages · Tilda · Desktop + Mobile · SEO
The result is a ready-to-use landing page system for the regular launch of new games and events. Each landing page can be used independently to promote a specific product.
The structure was designed with mobile devices in mind from the outset, so adapting new pages requires minimal additional time.
The system remains scalable: when a new product is introduced, there is no need to redesign the website—the existing framework can simply be adapted to the new theme and content.
The result is a ready-to-use landing page system for the regular launch of new games and events. Each landing page can be used independently to promote a specific product.
The structure was designed with mobile devices in mind from the outset, so adapting new pages requires minimal additional time.
The system remains scalable: when a new product is introduced, there is no need to redesign the website—the existing framework can simply be adapted to the new theme and content.
Have a website that works, but could work better?
I’ll help you identify what is getting in the user’s way, where sales opportunities are being lost and which changes will make a real difference.
LET’S DISCUSS MY WEBSITE →
I’ll help you identify what is getting in the user’s way, where sales opportunities are being lost and which changes will make a real difference.
LET’S DISCUSS MY WEBSITE →
Julia Jelissejeva
UX/UI · Existing website improvement
